Bingo machine
BRIEF
An alternative way to communicate in a newspaper by proposing a new concept of interactive pinball in Augmented Reality.
CONCEPT
For Special 50th anniversary of Stratégies Magazine, we proposed to the readers of the magazine an interactive pinball by scanning a page directly through Instagram Lens.
01
Results
More than 1283 scans of the page and 500 shares by addressing only a target audience in the marketing and advertising industry.
02
Opportunities
7+ leads within the first week of publication and 12 more within 6 months.